Wednesday, July 23, 2008
Fuck Art! Let's Make Money!
Mega capitalist John Riccitiello, who kind of resembles Mikhail Baryshnikov, recently told Venture Beat that this is the "best line up" in EA history and EA is coming out a lot of games he "wants to buy."
In the same interview he also had this to say about the financial investors of this video game company.
"I don’t think the investors give a shit about our quality. They care about our earnings per share. They wait for it to happen. We had three years where we didn’t make our expectations. If I were an investor, I would wait and see. That’s fine with me."
Judging from some more recent news it seems like EA is getting closer to the path of a AOL/Time Warner/EA.
According to a report on gameindusty.biz, Patrick O'Brien of EA Entertainment had this to say about a partnership between EA and United Talent Agency.
"UTA is an ideal partner for us to bring the richness and story telling nuance of our popular games into other forms of media that give consumers more ways to experience these creative concepts," commented Patrick O'Brien, VP of EA Entertainment.
You know, if I have forgotten EA is supposed to make video games, hopefully the best ones they can. Remember how much you didn't care when EA and the NFL signed an exclusive deal. There is no turning back now. Video game properties are an idea and a name, they are not as much fun anymore.